The Boutique collection in the Ascend roster runs the gamut from three GEM Hotels in New York City; The Carriage House Inn in Middletown, RI; The Kress Inn in De Pere, WI; and the Porto Vista Hotel and Suites in San Diego, CA; to Le Consulat in San Juan, Puerto Rico. Its most recent member, the Delores Hotel in Miami’s South Beach features elegant guestrooms and suites with all the modern amenities of larger hotels. Its location alone—a block from the beach—makes it a top choice in the area.
The Unique branch of the Ascend Collection is made up of three small establishments in places as varied as Norfolk, NE; Golden, CO, and Willits, CA. These charming hotels are generally “themed” to blend with their surroundings and ooze personality while offering specialized services such as spas and marvelous ambiance.
According to Ragland, the success of Ascend is due in part to an impressive high level of guest services, something that travelers seek regardless of how the economy is performing. “I think that our collection is on a solid footing because the boutique traveler is looking for amenities not found in the everyday, cookie-cutter hotel experience,” she adds.