North America

Hertz is Golden

written by | Posted on December 1st, 2009

When it comes to the best service in car rental, the travel agents have spoken. Hertz has been recognized as Best Rental Car for Travel Agent Support in Recommend’s Reader’s Choice Awards for the ninth consecutive year.

“We always appreciate recognition from agents who are critically important to our long term success,” says Richard Broome, senior v.p. of corporate affairs and communications, Hertz. “Our extensive sales force touches travel agencies every day and [creates] strong relationships with travel agency groups. We offer travel agent-focused programs such as Hertz Agent Gold, as well as a selection of vehicles and customer-focused services that add to the vacation experience agents provide to their clients.”

Indeed, on hertzagentgold.com—Hertz’s travel agent-dedicated website—agents can make reservations, find special offers and get information on the latest products and services available, as well as use special tools like GDS Quick Reference guides. Additionally, agents can sign up for the Hertz Agent Gold Rewards program, where they can earn points for booking car rentals and redeem them on travel, entertainment and more. Agents can also save through the Getting to Know Your Rates, which allows them to take advantage of special rates on standard and Collections car categories.

“We [have} organized [ourselves in a way] to meet travel agents’ needs and we will continue to work hard on their behalf in the future,” say Broome.

In fact, though 2009 was a difficult year for the travel industry as a whole, Broome says, “We did our best to provide the lowest cost, highest quality rental experience as possible.” He adds, “As we emerge from the recession, we will continue to add innovations to improve the customer’s rental experience, further distinguishing Hertz from the competition.”

Hertz offers exciting state-of-the-art products such as the Fun Collection—offering more than a dozen models, including the Corvette ZHZ, Nissan 350Z, Hummer H3 and Ford Mustang. The brand’s Prestige Collection, meanwhile, includes more than 15 models such as Cadillac, Audi, Mercedes and Volvo. And with Hertz’s Green Collection, travelers also have access to environmentally friendly, fuel-efficient vehicles sustainable for families and small groups traveling together.

Through March 31, 2010, your clients can take advantage of the Hertz Family Pack, which includes rental of full-size sedan, mid-size and standard SUV, crossover or minivan; NeverLost navigation system; free child car seat; and no additional driver fee for spouse or domestic partner.

“In 2010,” Broome says, “we will be introducing a series of self-focused enhancements aimed at improving the customer experience. We will also diversify the fleet, giving travelers in all categories greater vehicles to choose from than in the past.

“Hertz remains continually committed to find ways to enhance the customer’s rental experience,” he adds, “and improve our business partnerships, including our travel agent partners.”