The Travel Corporation Announces Senior Promotions

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Left to Right: Lucille Sive, CEO, The Travel Corporation Africa Division; Brad Ford, President, Lion World Travel; and Leeann Phayre-Mallo, Director, Product and Operations, Lion World Travel.
Left to Right: Lucille Sive, CEO, The Travel Corporation Africa Division; Brad Ford, president, Lion World Travel; and Leeann Phayre-Mallo, director, product and operations, Lion World Travel.

The Travel Corporation (TTC), parent company of Lion World Travel, has announced several senior promotions. Lucille Sive has been promoted to The Travel Corporation Africa Division CEO, and former Contiki president Brad Ford to president of Lion World Travel.

Sive has been at the helm of Lion World Travel for more than 30 years and, in her newly created role, will be responsible for the continued growth and development of the Lion World Travel and African Travel Inc. brands in Canada and the United States. Ford is a travel industry vet with 20 years of experience. Prior to his new appointment, Ford had led Contiki Canada for more than six years. Long-time Lion World Travel executive Leeann Phayre-Mallo is also being promoted to director, product and operations and will now oversee all Lion World Travel business processes, customer engagement and product delivery to travel agent partners and clients across North America. For more information, call (800) 387-2706 or visit lionworldtravel.com.