StarwoodPro Agents Experience Four Points, Aloft and Element

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Aloft Hotels
The lounge of the Aloft brand, a division of Starwood Hotels & Resorts.


Starwood Hotels & Resorts is extending a special offer to all StarwoodPros to experience specialty select brands including Four Points, Aloft and Element. As a StarwoodPro, access up to 25 percent off already low STARPRO rates and receive two free drinks when you book your personal stay at a Four Points, Aloft or Element hotel.

If you are not yet a StarwoodPro, simply log on to and participate in Module 1 of ProLearning today. Then access your benefits center and book your stay at a Four Points, Aloft or Element hotel with these great rate opportunities. Plus, enjoy two free drinks, compliments of Starwood. Book and stay by September 30, 2012.

“We know you’re our front line to the consumer. We want to be sure you have experienced these brands and can best articulate their value to your customers. We hope you join us this summer at one of our Aloft, Element or Four Points hotels,” said Chris Austin, vice president, global retail leisure & luxury sales for Starwood Hotels & Resorts.

Starwood has certified almost 30,000 travel professionals as StarwoodPros, granting exclusive access to STARPRO rates and a suite of benefits. The benefits center provides free access to leading industry training from the Travel Agent Success Series, free e-mail collateral to share with customers, a downloadable e-mail signature highlighting each StarwoodPro’s affiliation with Starwood and more.

As a global company, Starwood is investing in destination education for its travel industry partners. Seven destination modules are now available, and access to them is exclusive to StarwoodPro graduates. These valuable resources help Starwood’s best sellers better understand the destinations Starwood calls home—and the destinations clients want to explore.

Existing ProLearning destination modules, all incorporating Starwood’s signature story-selling examples and recommendations, have already been viewed by thousands of current StarwoodPros. Choose from Hawaii, Mexico, the Caribbean, the Maldives, Fiji, Bali and Hainan, China. Additional destinations will debut throughout the year.

Each module can be explored one island at a time, and travel professionals can return to their last completed section at their own convenience. Certificates and a virtual concierge are provided for each module.

Visit to get started today.