Posadas, Mexico’s largest hotel company, is moving forward with an aggressive growth plan to inaugurate 300 properties by 2020.
In addition to opening new properties in Mexico’s most popular tourist destinations including Playa Mujeres and Tulkal in the Riviera Maya area, the company also plans on entering new markets after making its debut in Cuba and the Dominican Republic last year. Posadas will also diversify its portfolio with two new romance-focused hotel brands launching soon.
“Posadas currently has 180 hotels in operation, with another 53 under construction set to open over the next 30 months,” said Enrique Calderon, COO of Posadas, in press materials. “Our goal is to have 300 properties in our portfolio by 2020, which equals to about one hotel every two weeks this year.”
The new developments are in multiple destinations. Among them is the new Tulkal destination that will feature multiple resorts including a 515-guestroom Fiesta Americana All-Inclusive and a 340-guestroom Live Aqua Beach Resort. Tulkal will feature a total of 1,300 oceanfront guestrooms spread across all properties. Other newly signed projects include a property in Playa Mujeres and another 700-guestroom resort on the Pacific coast in Puerto Vallarta.
“While we are proud of our growth after decades of leading Mexico’s hotel industry, we are even more proud of being pioneers in perfecting and spreading the traditional Mexican hospitality our company is best known for,” said Calderon in press materials. “We can assure our loyal guests that despite the ambitious plan, we will guarantee that the essence of our offering will not be impacted – especially as we enter new markets.”
Last year, Posadas entered the Dominican Republic with the groundbreaking of Grand Fiesta Americana Punta Cana Los Corales All-inclusive—set to open in 2021. In Cuba, the 633-guestroom Fiesta Americana Punta Varadero All-Inclusive and the 749-guestroom Fiesta Americana Holguin Costa Verde All-Inclusive both opened last year. The company plans on opening next in Santo Domingo, and has expressed interest in new markets such as Jamaica, Aruba and others in the Caribbean.