South Africa—Leave Ordinary Behind

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South Africa is the kind of destination that will touch all of your clients’ senses in myriad ways. The country’s incredible diversity is a key attraction—from the deserts of the Kgalagadi to the lush green forests of Tsitsikamma, to the unspoiled beaches of the Wild Coast and the vibrant nightlife of Cape Town—it really does have it all.

South Africa is mercurial in nature, one moment visitors here will be exploring the origins of ancient man, the next they’re cage-diving with great white sharks and the next they’re drinking traditional beer in a lively township shebeen. South Africa really is a destination where they can experience it all.

As a people, South Africans are known for their humanity—they may have come from a past filled with separation and struggle, but their future is one of unity and possibility. In true African spirit, they understand the value of a warm South African welcome, and can’t wait to welcome visitors to the “Rainbow Nation.”

There are nine spectacular provinces for guests here to explore—nine incredibly diverse parts of the country that will open up their sense of possibility in ways they never thought possible. South Africa has a sensational climate (with over 300 days of sunshine per year in some parts) and is also extremely proud of the superb infrastructure—excellent roads, telecommunications, a great variety of accommodation options and world-class service.

South Africa truly is a ground-breaking destination for explorers and adventurers who want to experience life to its fullest. It’s a destination that allows you to scratch below the surface and experience endless possibilities, and to walk away the richer for having been here.

Why sell South Africa? South Africa prides itself for offering great value for money, which means you can get a good deal for your clients. And for you, South Africa Tourism has FUNDI—its destination specialist program. Becoming a FUNDI (which means learner), makes you the go-to person for South African travel information, a trusted specialist that travelers will buy from because they recognize your knowledge and expertise.

As a FUNDI, you’ll set yourself apart from competitors by providing unique, custom-tailored travel experiences to South Africa for your clients. You won’t waste time on research and planning, or risk losing the sale—you’ll already be well-versed in the destination. Some of the benefits include:

-Invitation to participate in South African Tourism FAMS and/or the annual tradeshow held in South Africa—Indaba, with specially priced Indaba fares. -Inclusion to the successful lead referral system that is designed to generate business for yourself and your company. -Monthly FUNDI e-newsletter featuring product updates, marketing info and selling tips. -Preferred access to order collateral including maps, posters, DVDs and magazines. -Invitation to South African Tourism hosted events in the U.S. -Dedicated FUNDI travel specials for personal travel to South Africa.

Learn more about South Africa and what it offers your clients by visiting To register for the FUNDI program, visit